When drinks giant Red Bull wanted to showcase the amazing talents of their most-popular athlete, trials rider Dougie Lampkin, they wanted the shoot to be in a very special location.
Enter the Victoria Baths in Manchester, a disused Victorian bathhouse where Dougie could ride his trials bike all over the place!
Up the grand starircase, leaping into the deep end of the (empty) pool, and more!
As the building is listed, Dougie had to be very careful to avoid even the slightest bit of damage to anything. And despite repeated riding all over the historic building, there was no damage done.
The shots were used by Red Bull worldwide in a global publicity campaign.